The Lodge at Bodega Bay

The Lodge at Bodega Bay



Brand Identity design for boutique hotel in Sonoma

On this rugged stretch of the California coastline, where rich farmlands crash into the cliffs above the Pacific, time slows down and the landscape calls to romantics, adventurers and those seeking a reprieve from being ‘on’. This is home to The Lodge at Bodega Bay, previously known as Bodega Bay Lodge, the premiere hotel on the Sonoma Coast. We distilled the spirit of this property to its very essence: rustic yet refined, serenely elegant and lightly wild. The new custom logo typeface traces the wings of the migratory birds that make this place their home.

Hospitality Interior design for a suite in a boutique hotel in Sonoma

The property's newly renovated guestrooms embody the rustic yet refined, serenely elegant and lightly wild atmosphere of Northern California and the Sonoma Coast. Blending coastal influence with the agricultural vernacular of the region, our interior concept embraces washed, creamy whites, rustic woods, textural materials and soothing tones of blue which embody the ocean below and the sky above.

Hospitality interior design for hotel guestroom in Bodega Bay California
Hospitality interior design for hotel guestroom in Bodega Bay California
Hospitality interior design for hotel guestroom in Bodega Bay California
Hospitality interior design for hotel suite in Bodega Bay California

A palette of moody coastal hues - harbor blues, sea greens, and driftwood browns - mingle with rustic kraft paper, rich leathers and seagrass textures to keep guests connected to the natural world through every interaction.  A series of commissioned illustrations by locally-based artist Steven Noble carry the sense of place beyond the property, peppering the website and other digital mediums with the flora and fauna from around the coast.

Illustrated boutique hotel map for hotel in Sonoma
Field Guide book design for branding design of a boutique hotel in Sonoma

The new name & accompanying brand elevated the property and set the stage for the expanded guest experience, from the first brush with the website when booking to physical mementos from a trip. A series of secondary logo marks combined with the branded illustrations create a varied array of customized retail products available on the property. 

Napa Valley Lodge

Napa Valley Lodge



Do Not Disturb door hanger design

One of the first hotels in the hamlet of Yountville in the 1970s, the Lodge could see the vision in Napa Valley and built a property to celebrate its spirit. It’s still run by the same family today. After competition fueled by heavy investment sprung up around it, Napa Valley Lodge needed to work harder to stand out. Instead of painting over the property with a modern, glossy brush, we turned inward and helped the Lodge put its soul on display.

Logo and branding design for a hotel in Napa, California

The new logo is a hand-rendered potted olive tree, a familiar sight in the Valley. It is a welcoming gesture which anchors you in the landscape. We introduced a bright and cheerful yellow, an instantly recognizable feature, and illustrated an organic brand pattern of vibrant green olive branches.

Collateral and Branding design for a hotel in Napa, California
Hotel Brand Identity design custom illustration
Collateral and Branding design for a hotel in Napa, California
Hotel Interior Design of a fireplace in a hotel guest room
Instagram and social media design for a hotel in Napa, California

Hand illustrated maps are an engaging and creative way to greet guests and encourage them to take off on foot or bike to explore their surroundings. Whether venturing near or far, guests can lose themselves in the delights of discovery without ever feeling lost.

Collateral and Branding design for a hotel in Napa, California
Collateral and Branding design for a hotel in Napa, California
Art direction for a hotel in Napa, California
Wine label design for a hotel in Napa, California
Wine label design for a hotel in Napa, California
Mobile design for a hotel in Napa, California
Logo design for a hotel in Napa, California
Mobile design for a hotel in Napa, California
Kore Cannabis

Kore Cannabis



The visual identity speaks to the botanical's powers with elegant rippling and undulating forms. The products were designed to be proudly displayed, not hidden away.

As part of the retail concept, a plush consultation room was designed for privacy and comfort to discuss specific needs and to better facilitate product education while shopping.

A long center island is an inviting place to sit and experience the boutique products. Glass shelving and display cases invite curiosity and are modeled on the glamour of beauty counters. The overall experience is one of collaboration and exploration while complying with safety regulations.

The Davenport

The Davenport



The house's most striking feature, a fully intact hand-turned staircase, became the foundation of the brand identity. Each unique baluster, a work of art in itself, felt like the 'jewelry' of the interior and formed the property's main icon.

Branding and sign design for boutique hotel in Portsmouth New Hampshire

Branding design for boutique hotel in Portsmouth New Hampshire
Branding design for boutique hotel in Portsmouth New Hampshire

Known historically as The City of the Open Door, this phrase became a warm and inviting greeting to welcome guests to Portsmouth.

Branding design for boutique hotel in Portsmouth New Hampshire

We discovered the home was originally built by a woman named Mary Kelly, a rarity at that point in history. She had worked her way to her fortune from virtually nothing, hand-weaving nets for the fisherman in the Great Bay. A custom netting pattern sprinkled throughout the brand collateral pays homage to her.

Branding design for boutique hotel in Portsmouth New Hampshire
Branding design for boutique hotel in Portsmouth New Hampshire
Branding design for boutique hotel in Portsmouth New Hampshire

The brand suite includes various logo versions referencing the passage of time and the differing styles that had found their way into the culture in New England over the years.

Branding design for boutique hotel in Portsmouth New Hampshire
Branding design for boutique hotel in Portsmouth New Hampshire
Branding design for boutique hotel in Portsmouth New Hampshire
Branding design for boutique hotel in Portsmouth New Hampshire
Branding design for boutique hotel in Portsmouth New Hampshire
Hotel Drisco

Hotel Drisco



BRAND IDENTITY EXTENSION, PRINT, WEBSITE, ART DIRECTION

Hotel Drisco sits in a historic 1903 Edwardian mansion at the top of Pacific Heights. Quintessentially San Francisco, the property is both elegant and beautifully quirky.

Branding design for a hotel in San Francisco

The iconic logo, seen throughout the property from embroidered linens to turndown cookies, was reimagined in new proportions and in a rich gold, supported by a new brand palette of creams, grays and the faintest hint of blush.

Branding design for a San Francisco hotel
Branding design for San Francisco Hotel
Custom hotel map

To capture the playful spirit of both the hotel and the city of San Francisco, we developed a series of custom illustrations of the hotel’s iconic tassel keys and San Francisco landmarks that make up a map of local can’t-miss sites.

Custom hotel map illustration
Summer Shack

Summer Shack



Branding design for hospitality
Branding design for hospitality

Menlo Tavern is a popular restaurant for locals as well as guests at the Stanford Park Hotel in Menlo Park, CA. We helped to expand their footprint by designing an outdoor dining concept for the warmer months. The visual system is playful and engaging, capturing the feeling of fun only found when the weather is warm and the drinks are cool.

Branding design for outdoor dining restaurant California
Custom coaster branding design for hospitality

We created a custom illustration of summer surf shacks, tasty burgers, and drinks and desserts among breezy palms as part of the branding and expanded it to a custom wallpaper covering the interior of the space.

Custom wallpaper design interior design branding design for hospitality
Menu and branding design for hospitality
Interior design and branding design for hospitality
Starsprings Ranch

Starsprings Ranch



Vineyard branding logo

Star Springs Ranch is a premiere vineyard with a pioneer spirit. Years back, a pioneering family headed West, driven to create a fiercely independent life among the big skies and crashing surf of California. On thousands of rolling acres that has been home to generations of cattle ranching, limestone mining, and even raising Thoroughbreds, they recognized the potential in the unique microclimate and planted the very first vineyard vines in the ground in 1986.

Vineyard branding

In deep conversation and collaboration with the Star Springs Ranch team, we were enveloped in the story of the land and the people that transformed it. Drawing on this backstory, Western ranching traditions and the foundational family values that drove the spirit of the vineyard, we developed an identity system to tell their story.

Vineyard branding
Vineyard branding

The resulting identity reflects the symbolism and magic of this special place. The primary logo is both traditional and rustic. The hand-rendered star and stream allude to an all-American spirit, while these elements morph into other unique symbols and marks that make up a visual suite.

Vineyard branding
Vineyard branding
Vineyard branding
Vineyard branding map
Vineyard branding
Vineyard branding
Coastal Kitchen

Coastal Kitchen



Chef Michael Rotondo set out to create a unparalleled experience on the Monterey peninsula, taking diners on a epicurean journey exploring the rhythm of the coast. Rotondo’s evocative dishes celebrate the fresh, locally sourced ingredients just outside his doorstep and are served in an elegant dining space cantilevered above the surf below.

A custom wordmark was drawn featuring undulating letter bodies and sweeping, bulbous serifs. These shapes are inspired by the waves and kelp forests over which the dining room floats.

Branding on stationery for fine dining restaurant

The outline of the Bay cradles an embossed wave pattern on the leather menu covers, while a custom pattern featuring the surface of the water floods across different elements of the branded suite.

The Causeway

The Causeway



Restaurant coaster design
Restaurant interior design Maine
Branding design for restaurant Maine

Interior design of restaurant in Maine

The actual causeway connects the mainland to Clark Island where granite was quarried for decades. We looked to this industrial past for our graphic reference, pulling old typography and lettering from state directories printed the year of its construction and designing a menu system around found stonecutters invoices. 

Restaurant branding menu design Maine
Menu design for restaurant in Maine
Restaurant interior design Maine
Restaurant interior design and branding Maine
Interior design for restaurant in Maine
Bar design for restaurant in Maine

The single biggest change was the addition of the bar. Now, guests have a place to gather for a cocktail or informal meal. But the best part is the bar window. Now the end of the bar becomes an outdoor counter where guests can order from outdoors. This proved to be an enormously successful change, giving guests more ways to enjoy a drink or snack while giving the restaurant an additional source of income. We affectionately call this the Clark Bar, and it deserved a look of its own.

Design for outdoor dining in Maine

Revere & Co.

Revere & Co.



A custom box was designed to create a unique opening experience. A tray slides out from either end, revealing your ring nestled on a rich sea of classic navy blue. The box becomes a keepsake and is the perfect presentation for gifting.

An hand-illustrated pattern tells the brand story, from the ancient civilizations that developed some of the first signet adornments to the modern day rituals of gifting and celebrating.

A custom ecommerce experience transports you to the world of Revere. Specialized illustrations guide your choices of engraving styles.